I found the napkins at Chipotle to have some "unnecessary instructions". It has three visual steps on how to hold the burrito, unwrap the burrito and then eat the burrito. I guess they can be considered to be little visual elements that add to their branding and so forth, but they are definitely unnecessary, at least to me.
Tuesday, April 22, 2008
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2 comments:
I'm having trouble finding something! This gives me the idea to look for something that's being facetious, like this.
I had been pushed to read all the instructions that are out there. Initially when I came to US I often missed "Out of Order signs" and "Diesel" on Gas stations which fortunately I never used in my petrol car lol. But I will read the Chipotle Napkin even though its out of context. Consider me the Geico ape-man. Hahaha
Parimi
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